In an era where rapid growth in technology is driving digital transformation, the MENA region is experiencing a robust evolution in urbanization. With new districts constantly being developed, city-led innovations are increasingly focused on upgrading transport systems and services, enabling to move people more efficiently over the existing road infrastructure.

Nevertheless, the region is experiencing new challenges caused by urban population growth, severe traffic congestion and pollution. With the integration of transformative technology, NaviParking is dedicated to tackling these major challenges by co-creating the future of smart mobility in the constantly urbanizing MENA countries.

Our goal is to de-congest the region, by optimizing searching for parking and providing user-centric, data-driven smart mobility services. To do so, we provide digital parking solutions and mobility services that deliver paperless, cashless, reliable and smooth parking experiences with futuristic and flexible functionalities. Thus, enabling constant adjustment and upgrading to meet dynamic shifts and needs in communities across the MENA region for decades to come.

Established by two Dutch innovators, the concept of the company was born in Amsterdam - one of the smartest regions worldwide. Behind the creation of a smart parking platform linking drivers with parking owners was the mission to solve everyday drivers’ problems in finding parking. By design, digital parking is created with customer-centricity in mind, answering the expectations of today’s smart citizens. Simplifying the process of searching for a place to park, the next generation smart parking allows to alleviate congestion by 30%  and pollution caused by idling cars looking for parking. This way, the solution contributes to achieving sustainable development goals and reduction of carbon emissions caused by local and touristic transport traffic. Through expanding the scope of services on the European, Middle Eastern (MENA) markets, including the Gulf Cooperation Council (GCC) countries, the company currently provides tailor-made smart parking solutions enabling to increase operational efficiency, reduce the cost of parking management and elevate users experience.